Press Releases / Fashion mails


01.17.2012

ONLY Blogger Event

ONLY CELEBRATING BLOGGERS

ONLY has their 15th anniversary this year, and invited fashion bloggers to an exclusive event to celebrate with them. From all over the world, ONLY received heaps and heaps of great applications from fashion bloggers wanting to join this blogger event in Copenhagen, Denmark.

Applying to join

All bloggers were invited to participate, not only seasoned bloggers but also completely new faces on the scene. The level of the applicants was extremely high, as so many talented, creative and fun-loving applicants wanted to be part of the party in Copenhagen in August. By looking at potential, sense of fashion and communication skills, ONLY chose 9 fashion bloggers to join a two day extravaganza in blogging, fashion and photo shoots.

Coming from Denmark, Sweden, Canada, Belgium, France, The Netherlands, Ireland, Finland and Germany the bloggers represented a wide range of fashion traditions.

The exclusive event

On the 25-26th of August ONLY welcomed the 9 bloggers in Copenhagen and accommodated them at the exclusive designer hotel, Hotel Fox. Supplied with new jeans and goodie bags the bloggers were treated with a luxurious sushi lunch and got trend inspiration, a talk with the ONLY Jeans design responsible and inspiration on how to take their blogs all the way to the skies.

In the afternoon the bloggers were taken ONLY shopping and advice was given across the hall from one dressing room to another - the bloggers sharing trends and inspiring each other. Coming back they all immediately blogged about their experience. The night culminated with an exclusive party of dinner, DJ and drinks!

On day 2 the bloggers were taken by limo to a festive photo shoot. Styled by the best stylists and make-up artists the bloggers chose their favourite ONLY casual and party outfit. The professional fashion photographer shot individual and group images of all bloggers, and the joyful day culminated with impulsive dancing and laughter as one final shot was taken of all the girls wearing their new ONLY high-waisted retro jeans!

The event ended with big hugs, luggage overloaded with new clothes and promises to stay in touch on Facebook. Both ONLY and the bloggers had the time of their life.

 

 

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